C-Line Celebrates 70th Anniversary with a New Look and Logo

It’s a special year for Jim Krumwiede and his family. This year, the company that his grandfather started back in 1949 is celebrating its 70th Anniversary.  And to commemorate 70 years of providing customers with the products and solutions they need, C-Line has developed a new logo and new tagline -Inspiring Organization Since 1949-.

Back in 1949, four manufacturers’ representatives in the office supply industry purchased a small manufacturing facility and called it The Chicago Desk Pad Company.  Elmer Krumwiede, the company’s founder, was an aggressive sales and marketing force for the company and under his direction, the business began to flourish.

1953 brought Bob Krumwiede into the business and further acquisitions allowed the manufacture of sheet protectors, shop ticket holders and other plastic products.  Growth fueled a move to a new facility in Harwood Heights, IL.  In 1959, the company brought one of its many signature products, the very first “Hello my name is”pressure-sensitive name badge to the market, which is now an industry icon!

In 1966, the Chicago Desk Pad Company became C-Line Products, Inc., allowing for continued growth and expansion into other areas besides desk pads. “We experienced tremendous growth during the 60’s and 70’s” comments Jim Krumwiede, President and Chief Executive Officer, who joined the company in 1984.  “We expanded our warehousing and manufacturing capabilities and continued to add new items”.  That expansion included a new corporate office in Des Plaines, IL.

In 1980, another C-Line signature product made its debut - the first ever Polypropylene Top Loading Sheet Protector in the United States.  Sales continued to flourish as the company focused on providing superior customer service and enhanced product marketing.  In the 1990’s, C-Line achieved its industry leadership position in customer service, with first order fill rates exceeding 99.8%.

In 2014, Jennifer Krach became the 4th generation to contribute to the growth and expansion of C-Line Products.  Under her direction, C-Line continued to expand and grow its product line to include even more choices to meet our customers’ storage and organization needs.  “We will be introducing a new look and new packaging for many of our products this year along with our new corporate logo,” comments Jennifer, Vice President of Sales.  “We, at C-Line, are so proud to have ‘inspired organization since 1949’ – what a tremendous accomplishment! 70 years and still going strong!” added Jennifer.

About C-Line
C-Line Products, Inc. is a leading consumer products developer and manufacturer of plastic storage and organization items for the office products and education markets.  The company is headquartered in Mount Prospect, IL.  For more information on C-Line, contact Jean Andersen at 224-580-2049 or visit http://www.c-lineproducts.com